On top of our own content, Avenue Web Media brings you the best articles online from other sources we endorse.The following is an article from an external source and as such it wasn't written by a member of our team. If you like the article visit the source for more quality content.
Whiteboard Friday - Twitter as an SEO Research Tool
Posted by great scott!
Sure, you use Twitter as a social media tool, but have you ever considered it as an SEO research tool? No? Well watch and learn this week to find out how you can harness it in a whole new way.
Now that social signals (particularly Twitter) are becoming more important in the engines, they can help you pinpoint when a keyword is going to trip the 'Query Deserves Freshness' switch. If you can figure that out, you can gain a big competitive advantage by publishing fresh content in a targeted, timely manner.
Rand mentions a couple of tools for using Twitter to target and time your content. One is Trendistic, which helps you see trends in Twitter; another is our very own Blogscape Social Media Monitoring prototype (inside PRO Labs), which monitors and analyzes a few million key content providers across the fresh web, including over 250,000 influential Twitter accounts.
